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Summary Entrepreneurial Marketing: an effectual approach
- Summary • 32 pages • 2017
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This summary covers the whole book of "entrepreneurial marketing: an effectual approach" by Edwin J. Nijssen. From chapter 1 to 9, all theory is covered as well as the illustration in the powerpoints. BSN: 9781138712911. This summary is derived for the course 1ZM120, but it can be used for all courses with the book "entrepreneurial marketing: an effectual approach".
Summary
Summary Entrepreneurial Marketing: an effectual approach
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ago
This summary covers the whole book of "entrepreneurial marketing: an effectual approach" by Edwin J. Nijssen. From chapter 1 to 9, all theory is covered as well as the illustration in the powerpoints. BSN: 9781138712911. This summary is derived for the course 1ZM120, but it can be used for all courses with the book "entrepreneurial marketing: an effectual approach".
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$6.50 for your textbook summary multiplied by 100 fellow students... Do the math: that's a lot of money! Don't be a thief of your own wallet and start uploading yours now. Discover all about earning on Stuvia
$6.50 for your textbook summary multiplied by 100 fellow students... Do the math: that's a lot of money! Don't be a thief of your own wallet and start uploading yours now. Discover all about earning on Stuvia